Before doing any action, let’s cut right to the chase: why do you need branding? Most importantly, do you need branding at all?
Boosting In-Store Traffic With Local Search Tactics
Executives are quick to blame online shopping for hurting bricks-and-mortar profits. What they don’t realize is more than most fashion consumers still value the in-store experience, and brands can easily capitalize on that with the easiest marketing fix …
Marketing Tips for Awkward Brands in a Social Media Era
Our timelines on social media are flooded with different marketing campaigns on a regular basis. The majority of this content is from brands that fall into a certain category, creating a myth that social media marketing is selective.